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International Classification of Goods and Services

Edition № 11


 

The Nice Classification

CLASS 35



Advertising; business management; business administration; office functions.

Description

Class 35 includes mainly services rendered by persons or organizations principally with the object of:
  1. help in the working or management of a commercial undertaking, or
  2. help in the management of the business affairs or commercial functions of an industrial or commercial enterprise,
as well as services rendered by advertising establishments primarily undertaking communications to the public, declarations or announcements by all means of diffusion and concerning all kinds of goods or services.

This Class includes:

  • the bringing together, for the benefit of others, of a variety of goods (excluding the transport thereof), enabling customers to conveniently view and purchase those goods; such services may be provided by retail stores, wholesale outlets, through mail order catalogues or by means of electronic media, for example, through web sites or television shopping programmes;
  • services consisting of the registration, transcription, composition, compilation or systematization of written communications and registrations, and also the compilation of mathematical or statistical data;
  • services of advertising agencies and services such as the distribution of prospectuses, directly or through the post, or the distribution of samples. This Class may refer to advertising in connection with other services, such as those concerning bank loans or advertising by radio.

This Class does not include:

  • services such as evaluations and reports of engineers which do not directly refer to the working or management of affairs in a commercial or industrial enterprise (consult the Alphabetical List of Services).

Services:

Administration of consumer loyalty programs; administration of frequent flyer programs; administrative processing of purchase orders; advertising agencies / publicity agencies; advertising by mail order; advertising / publicity; advisory services for business management; appointment reminder services [office functions]; appointment scheduling services [office functions]; arranging newspaper subscriptions for others; arranging subscriptions to telecommunication services for others; auctioneering; bill-posting / outdoor advertising; book-keeping / accounting; business appraisals; business auditing; business efficiency expert services; business information; business inquiries; business intermediary services relating to the matching of potential private investors with entrepreneurs needing funding; business investigations; business management and organization consultancy; business management assistance; business management consultancy; business management for freelance service providers; business management of hotels; business management of performing artists; business management of reimbursement programs for others / business management of reimbursement programmes for others; business management of sports people; business organization consultancy; business project management services for construction projects; business research; commercial administration of the licensing of the goods and services of others; commercial information agency services; commercial information and advice for consumers [consumer advice shop]; commercial intermediation services; commercial or industrial management assistance; compilation of information into computer databases; compilation of statistics; compiling indexes of information for commercial or advertising purposes; computerized file management; consultancy regarding advertising communications strategy; consultancy regarding public relations communications strategy; cost price analysis; data search in computer files for others; demonstration of goods; design of advertising materials; direct mail advertising; dissemination of advertising matter; distribution of samples; document reproduction; drawing up of statements of accounts; economic forecasting; employment agency services; import-export agency services; invoicing; layout services for advertising purposes; marketing; marketing research; market studies; modelling for advertising or sales promotion; negotiation and conclusion of commercial transactions for third parties; negotiation of business contracts for others; news clipping services; office machines and equipment rental*; on-line advertising on a computer network; opinion polling; organization of exhibitions for commercial or advertising purposes; organization of fashion shows for promotional purposes; organization of trade fairs for commercial or advertising purposes; outsourced administrative management for companies; outsourcing services [business assistance]; pay per click advertising; payroll preparation; personnel management consultancy; personnel recruitment; photocopying services; presentation of goods on communication media, for retail purposes; price comparison services; procurement services for others [purchasing goods and services for other businesses]; production of advertising films; production of teleshopping programmes / production of teleshopping programs; professional business consultancy; providing business information via a web site; provision of an on-line marketplace for buyers and sellers of goods and services; provision of commercial and business contact information; psychological testing for the selection of personnel; publication of publicity texts; publicity material rental; public relations; radio advertising; registration of written communications and data; relocation services for businesses; rental of advertising space; rental of advertising time on communication media; rental of billboards [advertising boards]; rental of photocopying machines; rental of sales stands; rental of vending machines; retail or wholesale services for pharmaceutical, veterinary and sanitary preparations and medical supplies; sales promotion for others; scriptwriting for advertising purposes; search engine optimization for sales promotion / search engine optimisation for sales promotion; secretarial services; shop window dressing; shorthand; sponsorship search; systemization of information into computer databases; tax filing services; tax preparation; telemarketing services; telephone answering for unavailable subscribers; television advertising; transcription of communications [office functions]; typing; updating and maintenance of data in computer databases; updating and maintenance of information in registries; updating of advertising material; web indexing for commercial or advertising purposes; web site traffic optimization / web site traffic optimisation; word processing; writing of publicity texts; writing of résumés for others / writing of curriculum vitae for others.



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